SportTechie — Under Armour RSS



Samsung Wearable Devices To Support Under Armour Fitness Apps

Samsung and Under Armour announced a collaboration at CES last week which will see the mobile technology company’s wearable devices and smart watches support Under Armour fitness apps. All of four of the apps — UA Record, MyFitnessPal, MapMyRun and Endomondo — are part of Under Armour’s Connected Fitness suite and will work in tandem […]

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Sleep Like New England Patriots’ Tom Brady With Under Armour Athlete Recovery Sleepwear

With Under Armour’s new Athlete Recovery Sleepwear, consumers can now sleep like New England Patriots quarterback Tom Brady, who helped develop the new sleep and recovery system. On Wednesday, the brand released its first “Athlete Recovery Sleepwear powered by TB12” advertisement at CES in Las Vegas. In the 60-second ad, Brady elaborates on the importance of sleep […]

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How Under Armour’s Health, Fitness Community Performed In 2016

Under Armour recently highlighted data from its connected fitness community, which now includes more than 190 million worldwide users and consists of workout apps and platforms like MyFitnessPal, MapMyRun, UA Record and Endomondo. With 2016 winding down, here is some information from the 800 million workouts tracked by Under Armour along with a detailed infographic illustrating […]

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Under Armour Adds Three New Running Shoes To Connected Footwear Line

Under Amour has announced three new running shoes that will be added to its UA Record Equipped line. The new shoes are designed to provide runner with digital tools to understand recovery and maximize performance. The new line of shoes includes the UA SpeedForm Gemini 3 RE, UA SpeedForm Europa RE and UA SpeedForm Velociti RE. […]

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Under Armour, MLB Partnership Includes Bringing Connected Fitness Platform To Players

Under Armour announced Monday it will provide exclusive Connected Fitness offerings to Major League Baseball teams, which will provide athletes with state-of-the-art technology designed to inform and strengthen player performance. The Under Armour Connected Fitness platform powers a digital health and fitness community through a suite of applications: UA Record, MapMyFitness, Endomondo and MyFitnessPal. The […]

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