Heartbit, a wearable three-lead ECG heart monitoring device that athletes can wear during training, will debut next week at CES 2019. The company envisions its heart monitoring product to be...
On Tuesday, pro cycling team Team Novo Nordisk announced a partnership with NormaTec. The team will use the company’s dynamic compression products to help its riders recover after long and grueling days on their bikes. If you’ve ever seen an athlete sitting around wearing what look like a giant pair of inflatable black pants, you […]
A global partnership between Gatorade and Manchester City kicked off Sunday during the team’s match against Arsenal. The multi-year deal makes Gatorade Man City’s Official Sports Nutrition Partner and allows the club to leverage the world-renowned Gatorade Sports Science Institute (GSSI). “Here at Man City we’re very serious about preparing our players for games the […]
Celliant, a product of Los Angeles-based tech company Hologenix that aims to effectively capture and utilize human body heat in order to produce noticeable health benefits, recently received a classification from the FDA that could help the company expand its reach. Celliant, owned by Hologenix, LLC, began producing its now-patented, thermo-reactive mineral-based responsive textile technology in […]
New technology from startup ventures is transforming the sports industry. The mission of this series is to introduce startup companies in the sports technology space to a broader audience and allow Founders of promising new ventures to tell their story. This particular startup is taking part in the Hype Global Sport Innovation Competition In Rio De Janeiro […]
