Stephen Curry’s new basketball shoe, the Curry 4 “More Dubs” colorway that’s especially for Golden State Warriors fans, dropped for sale on Saturday. Before the shoes hit mass market, though, Curry fans across the Bay Area had a chance to grab an autographed pair as they fell from the sky. The Curry 4 #DroneDrop brought […]
Each year, American Family Insurance (AFI) sponsors two All-American bowl games for outstanding players at the high school level — the Under Armour All-America game and U.S. Army All-American Bowl. Some of the brightest present-day NFL stars have suited up in these games; Jameis Winston, Odell Beckham Jr., Julio Jones, etc. Now the creator of […]
Under Armour announced a partnership this week with EOS, a supplier of industrial 3D printing equipment and consulting services, to ramp up the sportswear company’s efforts to bring 3D-printed sneakers to market. EOS will provide Under Armour, which recently announced its first connected running shoe, with advanced laser sintering technology, an additive manufacturing technique in […]
It’s Cyber Monday, and we’re taking a look at the best sports technology deals out there. Here are six of our favorites: Playertek Until the clock strikes midnight tonight, soccer players looking to do GPS performance tracking like the pros can purchase the system for $149, saving $80. The pod is worn on a player’s […]
Under Armour’s revenue last quarter wasn’t led by its popular line of athletic shoes, apparel and accessories as the company continues to struggle from declining retail sales, but by a newer technology division that involves collecting athlete data. The company is looking to transition from a retail company into one of the world’s largest connected […]
