1 billion dollars. For most of us, a figure as large as that leaps off the screen as we imagine it settling deep into our wallets. Like us, sports teams and venues are excited about the idea of reclaiming that figure (yes, 1 billion dollars) in lost ticket sales prior to the adoption of beacon technology. Location […]
Fans that attend Bridgestone Arena for the Predators vs. Blackhawks playoff game Thursday night will be able to experience Beacon technology for the first time. Beacon technology allows a fan’s smartphone or mobile device to detect signals via the beacons installed by Radius Networks throughout the arena. The Predators will be just one of a few […]
Mobile devices have gone through many upgrades, going from brick-sized cell phones, to sleek tablets with capabilities to watch and record video in high definition. With the advancements in mobile technology, the user experience is much more integrated than ever before and has made its way into college sports.
The University of Mississippi is the first college to implement beacon technology in order to create a more personalized game day experience for their fans. They combined beacon technology, from Gimbal Inc., and Spark Compass, a precision mobile marketing platform, from San Diego-based Total Communicator Solutions Inc.
