SportTechie — Under Armour RSS




World’s Largest Community-Based Fishing App Fishbrain Partners With Under Armour

The community-based fishing app Fishbrain recently announced a partnership with Under Armour and the third largest sports performance apparel and footwear company. Boasting a user base of nearly three million anglers, Fishbrain will now give fishing fanatics the ability to track and share their latest catches and other statistics through the UA Record network, the first fishing […]

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Mindbody, Under Armour Partner To Deliver Fitness Classes Nationwide

Through Under Armour’s MyFitnessPal mobile app, users can now find and book nearby fitness classes, a now seamless integration between the athletic performance brand and Mindbody, a cloud-based business management software company. The free app, which Under Armour acquired for $475 million last May, allows users to also pay for fitness classes at thousands of studios […]

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Under Armour, Snapchat Team Up For Cam Newton Interactive Game

Well Snapchat users, Under Armour has something new for you. Scrolling through the Discover page, you might find yourself clicking on a new game to play. The game, It Comes From Below, stars NFL MVP and Carolina Panthers quarterback Cam Newton. And instead of just watching him quickly dodge various objects, the game allows you […]

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