SportTechie — Beardsketball RSS



Houston Rockets’ James Harden Has Fans Wearing Snapchat Spectacles To Play Beardsketball

James Harden and Trolli Candy provided fans with an interactive digital basketball experience and had help from Snapchat Spectacles. Trolli and the Minneapolis-based creative ad agency Periscope debuted Beardsketball at the Houston Rockets home game against the Golden State Warriors on Jan. 20. Young fans shot at the digital hoop located at a Toyota Center concourse. The backboard featured […]

Continue reading