It’s LeBron James’ world, and we and the NBA, are simply living in it. The NBA released an update of its official app last week for the start of the preseason, featuring game scores and schedules, highlight videos and league news. It also allows you to choose the specific teams and players you want to follow. […]
NEW YORK — I’ve followed the Golden State Warriors closely for the past three seasons as a beat writer and attended every game of the NBA Finals when the Cleveland Cavaliers came from behind to capture the championship. Watching “FOLLOW MY LEAD: The Story of the 2016 NBA Finals” presented by the league and Oculus was […]
If you caught our previous story introducing LeBron James’ new CNBC show called “Cleveland Hustles”, you heard about the opportunity for small businesses to have the chance to win an online endorsement from the 4-time NBA MVP. Well the results are in and the winner was announced: a San Francisco-based company called Yolanda’s Construction Administration and […]
Starting and owning a business is a difficult feat and takes a lot of time and dedication. While social media is a great way to get the name of your business out there, there’s still a plethora of other company’s fighting for those same customers. Well now there’s a prime opportunity that has unfolded for […]
This year’s NBA Finals will not soon be forgotten. The league’s two best teams, the Cavaliers and Warriors, and two best players, Lebron James and Steph Curry, met in an epic clash that resulted in James cementing his legacy in NBA lore. From a brand perspective the matchup also pitted Under Armour vs Nike on […]
