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Exclusive Interview with Carrot Creative – The Marketing Agency that Set Victor Oladipo Up with Google Glass for the NBA Draft

Fans of basketball recently enjoyed this year’s festivities at the NBA Draft. While the insanity of the selections made pulled the bulk of the sports headlines, the tech brought to the day by Victor Oladipo received everyone’s attention. The 2nd overall pick, selected by the Orlando Magic, donned Google Glass to record and share the […]

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Draftpedia: A History Lesson In the NBA Draft and Big Data

Bill Simmons had this unforgettable facial expression when David Stern announced Anthony Bennett as the Cleveland Cavaliers’ first overall selection in the 2013 NBA Draft. A lot of fans that follow the game closely can recall the top pick of any draft over the years. What is forgettable though, is just about every other player […]

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Stock Up: NBA Digital’s Draft Upgrade

The champagne and confetti hasn’t been cleared up on South Beach, yet the NBA has to quickly shift gears and promote its future, the NBA Draft. While the Miami Heat and the San Antonio Spurs provided fans with must-see TV in Game 7 of the NBA FInals, a large part of the conversation transpired in […]

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