SportTechie — Manchester United RSS



Manchester United’s Zlatan Ibrahimovic Invests In eSports Company Challengermode

Challengermode, a Stockholm-based tech-startup that aims to “bring the seriousness of sport to competitive gaming,” recently raised a total of $1.3 million. Part of that money came from an investment from Manchester United forward Zlatan Ibrahimovic, who is from Sweden. The 35-year-old Ibrahimovic has won 13 league championships in 15 seasons and has been a prolific goal […]

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Uber, Manchester ‘U’ Global Partnership Brings Behind-The-Scenes Content To Fans

Through Manchester United and Uber’s new global partnership, the two organizations are uniquely placing an emphasis on content, among other highlights. During the next few months, the ride-sharing company will be connecting fans from 30-plus countries to Manchester United on game days via behind-the-scenes content. “We’re thrilled to be partnering with Manchester United to not […]

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EA Sports Inks Deal As Manchester United’s Official Gaming Partner

EA Sports is “in the game.” Soccer that is. Just days after reinforcing its partnership via a new contract with the Premier League to solidify its “lead partner” status, EA inked a three-year global deal with Manchester United FC. With the deal, EA will become the club’s official video game partner. The digital focus of the Manchester deal will […]

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Manchester United To Launch A 24-hour TV Network In China

Manchester United will launch its first 24-hour TV channel in China next week. The club will become the first football club to do this with much support from China. Chinese interest in the sport has escalated with Chinese president Xi Jinping’s enthusiastic support for the team. The popularity of soccer in China has attracted 108 […]

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