Gary Neville recently embarked on his most challenging adventure yet. After serving as an assistant coach to Roy Hodgson in the England National Team, he is currently serving as the head coach of Valencia CF in Spain’s La Liga. His first head coaching job has not gotten off to the best of starts, with one win […]
Many of the world’s top soccer teams have been recently spending big money and devoting serious resources to advanced digital partnerships. This was most notable with Manchester United’s recent partnership with Indian tech giant HCL. Today the focus on digital continues with the Premier League announcing a multi-year partnership with Pulselive, the digital division of sports technology company […]
The following was produced by Joe Favorito. Joe has over 30 years of strategic communications / marketing, business development and public relations expertise in sports, entertainment, brand building, media training, television, athletic administration and business. He is a producer of award winning and cutting edge programs designed to increase ROI and minimize cost. Usually when brands align […]
With sport becoming increasingly global, it is no wonder that teams around the world are identifying ways to reach fans at all corners of the earth. Manchester United has one of the largest global fan bases in all of sport and have recently partnered with Indian tech firm, HCL. According to the club’s own estimates […]
Manchester United has announced they will be upgrading their digital offerings to their 659 million global followers (let that number sink in) via a historic partnership with HCL Technologies. The partnership will have HCL Technologies become the “Official Digital Transformation Partner” of Manchester United. With this HCL and United will create a United Xperience Lab which will be held […]
