There’s no substitute for practice, but the higher the level of sport, the finer the margins become between good and great. Increasingly, technology is helping the best players maximize this margin. As part of this growing tech trend Zepp and Old Hickory have teamed up with Mike Trout, one of the world’s top baseball players, to produce […]
In the age of social media, fans are used to having information at their fingertips. But during press conferences, fans are at the mercy of the media, waiting to see if they will ask the question that is on their mind. With the Miami Dolphins new approach to press conferences, fans don’t have to rely on […]
Liverpool FC is expanding its effort to connect with their fan base. After partnering with Skype to provide Reds fans with a new way to engage with their club, Liverpool FC unveiled its partnership with Vixlet, a social media network platform based in Los Angeles, to revamp the club’s magazine website into a “next generation […]
February 1st marked the official launch of MLB Advanced Media’s (MLBAM) overhaul of the National Hockey League’s website and applications. MLBAM president and CEO Bob Bowman and NHL Commissioner Gary Bettman presented the digital platforms created by the partnership between MLBAM and the NHL at the NHL All Star Weekend in Nashville, the weekend prior […]
It is time to forget those cheap, beaded jump ropes you were forced to use in gym class. The future of jump roping is upon us with Smart Rope. The Smart Rope is embedded with 23 different LED lights, which count and display the number of jumps you have made in your time. The LED […]
