SportTechie — Soccer RSS



What Major League Soccer Knows About Predictive Analytics Marketing

In the post-Moneyball era, sports franchises across the globe are better equipped to make catch-or-release decisions about athletes based on data and predictive analytics. Of course there is another group that you could argue is even more important to the success of a sports team – the fans. The most loyal will stay with the […]

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MLS To Launch Era Of New Technology In World Soccer?

On September 23rd, we covered the possibility that the MLS was considering leading the way in implementing video replay in soccer. This week, ESPN broke the news that the league has confirmed the first trials of video refereeing, with the goal of making the system available for world soccer within the next year. MLS’s enthusiasm […]

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FIFA Requests Player Tracking Tech Companies To Present Their Wearable Systems For Match Play Consideration

FIFA and the International Football Association Board (IFAB), the governing body that determines the rules of soccer, are requesting producers of electronic performance and tracking systems (EPTS) to present their technologies in an effort to develop one standard for the sport that may ultimately be used in matches. These business presentations will occur during the […]

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English Premier League Announces Partnership With Pulselive To Shape New Digital Strategy

Many of the world’s top soccer teams have been recently spending big money and devoting serious resources to advanced digital partnerships. This was most notable with Manchester United’s recent partnership with Indian tech giant HCL. Today the focus on digital continues with the Premier League announcing a multi-year partnership with Pulselive, the digital division of sports technology company […]

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