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Why Sports Teams Will Love Facebook’s New Hyperlocal Ads

It’s about 12 o’clock on Friday. Seeing as you’re in the Steel City, Primanti Brothers is the place to be on lunch break. So you walk in off Market Square as you scroll through your Facebook feed. You’re meal is comprised of just one thing: Primanti’s “Almost Famous Sandwich”, consisting of your choice of meat […]

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#NFLTechSeries 2013: Pittsburgh Steelers

Gregory Shamus/Getty Images North America Our 2013 NFL Tech Series follows all 32 NFL teams up until kickoff on Week 1. Each feature includes the latest from each organization, spanning stadium wifi upgrades, mobile technology, fan engagement, and the tech used by players and coaches to gain an edge. Front office personnel and technology staff throughout the league provided an inside look at how each team plans on improving their franchise through hi-tech advancements. In this new age of technology in sports we are uncovering the many new innovations and strategies being used by teams and where the present and future of NFL technology lies. Steeler Nation is looking forward to what the Black and Yellow has in store for 2013!

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Golden State Warriors Are First NBA Team to Use Tout

If you’re seeking new ways to engage fans then keep your eyes on the Golden State Warriors. Last spring, the team gave fans an exclusive peek inside their war room on draft day. Now they’ve launched a new campaign using an innovative video sharing application called Tout.

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