The NBA began experimenting with micropayments to allow out-of-market fans to watch the fourth quarter of Friday night’s games for just 99 cents. This follows through on a vision shared by commissioner Adam Silver on a sports business innovation panel at CES in 2017. Citing the league’s move from an all-or-nothing season-long subscription to NBA […]
Clear, the privatized gate security company that competes with TSA Pre, is expanding its footprint to three new Major League Baseball parks for the 2018 season and working with lawmakers in Washington State to digitize IDs for potential contactless in-stadium alcohol ordering. The Clear platform, which requires a one-time sign-up and then uses biometrics to […]
Marshall’s Cinderella-like win over fourth seed Wichita State in the first round of the NCAA Tournament last week was a validating moment for head coach Dan D’Antoni. With the team’s first ticket to the big dance since 1987, the tshirt-and-blazer-clad D’Antoni led Marshall to its first tournament win in program history by practicing what he’s […]
Virtual reality has allowed people to have experiences never thought possible. It can help athletes and officials train. It can entertain and engage sports fans. It allows one person to experience the perspective of another. With that last point in mind, the IMG Studio recently launched a fully-immersive, virtual reality wheelchair basketball game. Created for […]
The NBA has partnered with Headspace to provide all league and team employees across the NBA, WNBA, NBA G League and its NBA 2K esports league access to the meditation and mindfulness app. In exchange, the NBA will codevelop mental training content with Headspace this summer designed to prepare athletes at all levels for competition, which […]
