In a year where virtual reality has been all the rage in sports, augmented reality has taken a backseat in technology discussions. Yet, the New York Mets and Cleveland Cavaliers are two franchises placing their bets on the latter heading into 2017. In a new partnership with three-year startup company, Doppler Labs, the Mets and […]
Former NBA player Stephon Marbury, who now plays in China, has released Starbury Elite sneakers with soles that light up at the touch of an iPhone app and flash as they detect the beats to music. “It took me a lot of time and a lot of work,” Marbury said in a video of the […]
Golden State Warriors swingman Andre Iguodala says that there is nothing that can take the place of real live, sweaty, intense and competitive sports. The 2015 Finals MVP is adamant that not even the most advanced technology can replace what it’s like to be at an arena, field or stadium — including virtual reality. “They […]
The Dallas Mavericks have added three new streaming platforms where their fans can experience exclusive content. One of these three systems is Roku, allowing fans to watch behind-the-scenes videos of coaches and players, long-form content like the 2011 NBA Championship Parade and highlights from previous games. “We want our fans to have access to Mavs […]
From now until Nov. 20, tennis fans attending the Barclays ATP World Tour Finals at The 02 in London will be able to experience the sport via virtual reality. The ATP and ATP Media partnered with Infosys and Sony’s Europe sports team around a new exhibit within the Fan Zone, leveraging the newly-launched PlayStation VR and its […]
