We know that the Milwaukee Bucks selected Jabari Parker with the 2nd overall pick during the 2014 NBA draft. This was a no-brainer pick, as Parker displayed NBA talent during his stint at Duke. But it may come as a surprise to learn that the Bucks used facial coding research as a determining factor in […]
Camera-based tracking technology from Synergy and SportVU has done an amazing job for the NBA and its teams in recording essential information with in depth play-by-play statistics. With those statistics, coaches, and fans can see a player’s effectiveness on the court, whether it be a breakdown of speed, the distance a player runs, or ball possession information.
The Milwaukee Bucks have taken a step further in data analytics by signing with Vantage Sports Inc. and their next-generation analytics and video platform in evaluating player performance.
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Giannis Antetokounmpo is one of the NBA’s more intriguing rookies, but basketball has always been a team game. The 30 franchises that make up the league have generated a revenue pie in excess of $5 billion. The digital age has enabled this game to reach its worldwide audience anywhere, anytime. Teams can build up their own local fan base through the sundry of platforms available.
Much like our #NFLTechSeries, this time SportTechie delves into the digital strategies–from web, social media, mobile apps, and any other technological connection–of each team and analyzes them, including insights from some of the digital executives involved. Today, the #NBADigitalSeries 2013-14 continues with the Milwaukee Bucks. Stay tuned to SportTechie for ongoing coverage of the #NBADigitalSeries.
