A few months have passed since iOS 7 rolled out, and the most opportune and forward-thinking sports apps have prioritized to update by now. theScore has been among the proactive apps to ensure their platform stays in front of this ecosystem change. Prior to the start of the NFL season, they had the foresight to completely revamp their iOS app. The user interface and introduction to a more digestible display of content were the key upgrades involved. These advancements were much-needed then and differentiated themselves from other sports apps that offer scores. Today, theScore introduces a new “Feed” feature within its customizable “My Score” tab in iOS. This feature let’s users create their own ongoing content stream in real-time, which...
Black Friday may have just passed, but sports fans are always hunting for deals.
The most desired item arguably on anyone’s wish list is tickets. Whether it’s moving down some aisles for a better view or digitally keeping track of games attended, technology has enabled fans to access sporting events in a manner of seconds. Smartphones ownership and usage impels a greater need for a mobile presence within the ticketing vertical.
“It is the biggest change to iOS since the introduction of the iPhone.”
Apple’s Tim Cook, Chief Executive Officer, made this statement about iOS 7 during the Worldwide Developers Conference a few months ago. This announcement superseded news regarding iTunes Radio, Mavericks, and the Mac Pro. iOS 7 isn’t a simple facelift from previous versions, it’s a critical juncture towards what lies ahead for the future of this operating system.
