Even with mobile being at the disposal for different venues, the way in which to penetrate this ecosystem is largely undefined. There’s a multitude of offerings that consumers are engaged with, making it difficult to grasp their attention for extended periods of time. The potential to create complementary mobile experiences that reflect hyperlocal brand engagement […]
Buffalo Wild Wings is looking to create fan experiences that continue outside the restaurant. Teaming up with iHeartRadio, a new branded radio station was announced last week that offers streaming of popular music and exclusive sports programing. Adopting the common nickname for the restaurant, “B-Dubs” Radio will feature commentary from sports personality Dan Patrick, […]
Sports fans will now be able to play while they eat. Buffalo Wild Wings have announced the launch of their new GameBreak feature, a single sign-on, multi-platform gaming experience that allows people to play competitive and fantasy-style sports games in the restaurants. GameBreak will allow guests to play in daily and season long games, exclusive […]