SAP and the NFL, Cisco Systems, Inc. and the 2016 Olympic/ Paralympic Games, US Open and IBM. It is without question that business- to-business tech partnerships are not only reshaping the way sports, entertainment and ancillary events are produced, but how they are consumed. From amplifying fan engagement and experience to the manipulation of software’s […]
Struggling to find that perfect pitch? No worries, MyLocalPitch has got your back. Founders, Jamie Foale and Sandford Loudon, launched London and Dublin’s newest sport hub, MyLocalPitch in January 2014. The small startup aims to be a convenient resource for sports players looking to join local sport games. Their goal is to make finding the best […]
It gets frustrating when watching a golf tournament on TV because unless you have played on that course, you cannot judge every break or slope on the green. Putting in golf is highly underrated and it is rarely practiced, unless you’re a pro. The PGA Tour is hoping to give golfers, pro or not, the […]
Many of the world’s top soccer teams have been recently spending big money and devoting serious resources to advanced digital partnerships. This was most notable with Manchester United’s recent partnership with Indian tech giant HCL. Today the focus on digital continues with the Premier League announcing a multi-year partnership with Pulselive, the digital division of sports technology company […]
On Tuesday Major League Baseball launched their own dedicated social network called MLB Fans. We’ve since been playing around with the platform and it is immediately apparent that they are not fooling around. This is no bad replica of a Twitter or Facebook—it is a fine-tuned social network platform. When you first begin to sign up, […]
