While there has been a notable decline in TV audiences for live sporting events in recent years, including the English Premier League, by contrast there has been a rise in popularity for “near live” highlights on social media platforms. This trend has accelerated, especially in the UK, with a deal between Sky Sports and Twitter […]
Legendary Italian soccer club Juventus FC launched a virtual reality app Thursday with four episodes taking users onto the match-day pitch, behind the scenes at training and into the middle of its Serie A championship celebration last season. “The potential [for VR] is enormous for a club like Juventus, where 80 percent of our 50 […]
Four sports technology startups, including the women-focused fan video brand The Relish and automated highlights clipper Reely, were announced this week to Stadia Ventures’ accelerator program for sports business startups. Winners named to the fall 2017 cohort of the Sports Business Accelerator — Reely, The Relish, RockDaisy and UPGRADED — were pulled from more […]
In a quest to have its content delivered around the world, the Pac-12 is reaching across the Pacific Ocean to China. The conference has announced that Pac-12 Networks content will now be distributed across linear and digital channels by Alibaba through 2024. Perhaps the most interesting aspect of the extended partnership is the availability of […]
Facebook’s entry to sports livestreaming, to date, has been piecemeal and tentative, either simulcasting a broadcaster’s feed of weekly Major League Baseball games or Champions League soccer matches or exclusively producing feeds for minor conference college football games or of sports outside the mainstream like snooker and surfing. Despite protestations from the company that a […]
