AUSTIN, Texas — “There’s never been a better time to be a sports fan,” declared Andrew Barge, Head of Sports Broadcast Partnerships at Twitter, early on during a panel discussion at South by Southwest Conference on Sunday. More content — most of which is even free — is available at your fingertips than ever before, […]
Starting on Selection Sunday, fast food restaurant chain Wendy’s will be running a March Madness bracket campaign entirely on Twitter, it was announced Wednesday. With the integration on the social platform, NCAA basketball fans will have a few ways to create their own brackets via Wendy’s Twitter Direct Message and its Twitter account. Get The […]
On Thursday, Twitter announced it would be live streaming 1,500 hours of eSports content globally across more than 15 events in 2017. In a partnership with leading eSports companies ESL and DreamHack, Twitter will stream content around the ESL One, Intel Extreme Masters and DreamHack eSports tournaments, starting on March 4 at the Intel Extreme Masters Katowice. Additionally, […]
On its Q4 earnings call Thursday and in a recent letter to shareholders, Twitter highlighted its live streaming deal with the NFL, calling it the “major highlight of the fourth quarter.” According to the company’s letter, about 55 percent of its audience for the games was under the age of 25 and 25 percent were outside the United […]
This past NFL season ended with a Super Bowl to remember. But there were also some major technological storylines that played out that will help shape the future of the league for years to come. The video below narrows down the top seven technology storylines from the past NFL season to just four that could change […]
