Gareth Capon is CEO of Grabyo, the leading provider of social video production and publishing tools for premium rights holders, brands and publishers and a partner of both Facebook and Twitter. For many years rights owners have anticipated that the next generation of buyers for their rights will be technology platforms such such as Facebook, […]
To sell more tickets, Ticketmaster is partnering with Facebook to reach more potential customers. Ticketmaster is banking on the fact that more people spend more time on social media instead of websites when using their mobile device and therefore are going right to the source of content and engagement. For both Ticketmaster and Facebook this partnership makes sense […]
DirecTV has been stepping up its game for entertainment by providing customers as much access to 4K and Ultra-high-definition (UHD) broadcasting as possible. The company has launched three different channels that offer 4K and UHD: a nature documentary channel, a PPV movie channel and an event channel. Together with CBS, DirecTV delivered a partial 4K/UHD […]
With the new baseball season in full swing (pun absolutely intended) I recently had the chance to catch up with these MLB digital and social leaders to gauge what’s next after the success of the Opening Day “Caps On” Snapchat filter, the plan for Live content and why one team put a cat in the […]
Imagine a world where the app on your smart phone wakes you up at the “perfect time” for your morning run, taking into consideration how you slept, what your fitness goals are and what time your first meeting starts so you get your work out in. Imagine during the run, your watch would send you […]
