StubHub Teaming Up With AEG To Expand Role In Secondary Ticket Market
Stubhub will soon be the exclusive ticket re-seller for venues like the Staples Center with their recent partnership with AEG
The secondary ticket market used to be very simple. If tickets for a concert or a sporting event were sold out, fans went to the venue prepared to pay a lot of money, and looked for a scalper hoping to get one of the sought-after sold-out tickets.
The resale market changed forever in 2000 when Stubhub was created—setting up an online national ticket re-selling community. Sometimes tickets were priced greatly above their face value, but often tickets for less desirable events could be purchased at a fraction of the original cost. In 2007, EBay bought the company for $310 million.