People and their technology are connecting more and more as the Internet of Things rapidly materializes. Fitness trackers are used by millions to collect and track their biometric data. Amateur and professional athletes utilize fitness tracking technology, including wearables, for the same purpose. This progression towards sharing and collecting personal health information impacts individuals and […]
As the universal world of sport remains a major source of entertainment around the globe, it is easy to overlook the fact that this “entertainment” includes revenue obtained by wagering one’s own money on the outcome of these events. While sports betting is yet to be legalized in the United States outside the state of […]
Comcast has acquired a startup called OneTwoSee which hopes to bolster its digital presence to provide a more immersive fan experience. Comprised of a small team of 16 at the time of purchase, OneTwoSee is a sports data and technology company based across the street from Comcast’s Philadelphia headquarters. Since it began in 2010, the […]
This is the second article in a two part series by Jody MacDonald a Senior Associate and sports data and technology expert at the UK’s leading sports law firm Couchmans LLP. In part 1 we looked at the market for sports data and how official data partnerships between sports bodies and data resellers work. In […]
While San Francisco is gearing up for Super Bowl 50, four teams are still in contention for the Vince Lombardi Trophy. Those four teams have something in common – other than making it to their conference title game. The Carolina Panthers, Denver Broncos, Arizona Cardinals, and New England Patriots rank one through four in strongest […]
