Spit, the name in it by itself may sound odd, but i.TV’s Founder and Chief Executive Officer, Brad Pelo, tells SportTechie that such a moniker intends to be “memorable” and serve numerous contexts within the user’s app experience. As the largest consumer-facing social medium designed specifically for television, i.TV, has launched this iOS available app […]
A fan is at the local sports bar watching the game. The bartender asks whether to add another drink to the tab or not. The fans wallet is feeling a little empty, just a few dollars to spare. But the fan has a hunch what the outcome of the next play will be and wishes to place a bet on it… The scene just described is a likely and typical one among sports bars across the country. The propensity of such a scenario surely rises during a hotly contested game, or after a few rounds of drinks, of course. There’s a natural symbiotic relationship that manifests itself daily within this setting. And the proliferation of second-screen mediums have only enhanced...
SportsStream announced last week the launch of SportsBase, a customizable fan experience platform for teams, leagues, connected TV, media companies and others to create and manage tailored social media experiences in any digital environment, from websites and apps to digital displays inside stadiums.
Florida Gulf Coast’s #DunkCity and Wichita State’s Final Four appearance have surely taken the nation by storm these last few weeks. Both Cinderella runs benefited from the advances in technology, be it social media and mobile. George Mason’s historic trip in 2006 seems like a distant memory that one has to check YouTube for any remnants. I’m sure they wish their Big Dance story was talked about then through the sundry of outlets available at that time. In fact, Twitter’s Founder, Jack Dorsey, sent out his first tweet during March Madness seven years ago and now half of the 165 million users access the platform via mobile; and there’s about 3 billion more mobile phones by comparison today as noted...
![[INFOGRAPHIC] NCAA March Madness Live’s Second-Screen Success](http://www.sporttechie.com/wp-content/uploads/2013/04/Cuse-Final-Four-300x170.jpg)