On the eve of Super Bowl XLIX, millions of fans are doing their last minute prepping for the big game. Whether its buying food, stocking up on liquor, or setting up the sound system and projectors, fans are excited and ready to engage. And with the increase of second-screens, social media, and mobile devices, fans […]
The University of Phoenix Stadium, home of this year’s Super Bowl, has been preparing technological upgrades well in advance of this Sunday’s big game. The vast majority of these installations started during the Arizona Cardinals’ past off-season. The team doled out upwards of $18 million to completely retrofit the venue. Nearly $11 million of which […]
The New England Patriots and Seattle Seahawks are a very even matchup on the field. Both teams are well-balanced and disciplined with star power at the most important positions. But their mobile apps also match up well, and provide their equally strong fan bases with additional platforms to consume team content. The following is a […]
The $400 million deal between Microsoft and the National Football League started off swimmingly for the software giant. The company’s contract was only nine months old last February when the Seattle Seahawks won the Super Bowl, giving the Redmond, Washington-based corporation a viable spokesman in Seahawks quarterback Russell Wilson. Three months later, the NFL arranged […]
This Sunday, University of Phoenix Stadium in Glendale, Arizona will host Super Bowl XLIX. The stadium opened in 2006 and is home to the Arizona Cardinals, and the annual Fiesta Bowl. This stadium is unique for many reasons, the least of which are the 2007 Fiesta Bowl, famous for the game-ending statue of liberty play […]
