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PGA TOUR Conducts First Augmented Reality Test Via Over-The-Top Platform

PGA TOUR host John Swantek and veteran analyst Billy Kratzert are used to dissecting the game of golf through a traditional flat environment, but for the first time at THE PLAYERS Championship, the duo highlighted the new No. 12 hole via augmented reality. According to Scott Gutterman, Vice President of Digital Operations at the TOUR, it […]

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Twitter: PGA TOUR LIVE Averages Almost 500,000 Unique Viewers Daily

Nearly a month after losing its NFL live streaming deal to Amazon, Twitter touted some key figures from the live sports programming it has left. In its Q1 2017 letter to shareholders, the social media platform revealed that its live streaming of early-round PGA TOUR LIVE, which it won the exclusive streaming rights earlier this year, has […]

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