When you think about whether or not someone is good at shooting a basketball, you think of shooting percentage. Lonzo Ball shot at a great clip at UCLA, so why isn’t it translating to the NBA? Chances are high that he’s having a tougher time getting consistent looks and thus the mechanics of his shot […]
Minnesota Lynx players are quick to credit Noah Basketball with helping them, as earlier this month they went on to win their fourth WNBA Championship. Noah isn’t a new assistant to head coach Cheryl Reeve; it’s an interactive computer system that has refined the team’s shooting accuracy. Installed above a basket’s rim, the system records […]
Early-stage basketball analytics and data company Noah Basketball won the startup competition and $5,000 at the MIT Sloan Sports Analytics Conference last week in Boston as it pitched investors, potential customers and business partners. It’s currently working with five NBA teams including the Miami Heat, Utah Jazz, Dallas Mavericks, Golden State Warriors and Los Angeles […]
The Los Angeles Clippers are getting smarter with how they are tracking shots this season, recently partnering with Noah Basketball to help improve players’ shooting percentages. Both of the team’s practice courts will be outfitted with Noahlytics Data Service, which was recently released in May. Computer-vision technology and various algorithms help determine where a shot originated, ball positioning, […]
The perfect basketball shot approaches the hoop at a 45-degree angle and lands 11 inches past the front rim. Noah Basketball has taken this information to heart, designing a machine that analyzes a player’s technique based off of their scientifically proven, ideal shot. While their two primary shot tracking machines, the Noah Instant and Noah Select, […]