It wouldn’t be a surprise if Steve Ballmer, the owner of the Los Angeles Clippers, is one of the many Americans “cutting the cord” on regular TV and embracing the online streaming lifestyle. Last year, the New York Post reported that Ballmer turned down a $60 million-a-year offer for local TV rights in hopes to […]
The Sacramento Kings have become one of the most forward-thinking and tech-savvy franchises in all of professional sports. Today they continue this trend, unveiling their new 2016-17 uniforms with the help of virtual reality. Willie Cauley-Stein helped them introduce their four new uniforms for next season in a 360-degree VR video. The new jerseys make their debut after the team […]
Shock Doctor, a mouthguard technology company, and the National Basketball Association (NBA) have announced a partnership to promote the use of mouth guards in all levels of play. In addition to the deal, Shock Doctor has been named the official mouthguard of the NBA, Women’s National Basketball Association (WNBA), NBA Development League (NBA D-League) and […]
As the entire basketball world gets ready for Game 5 tonight and the chance for the Golden State Warriors to win their second-straight NBA Championship, the digital minds of the league have been hard at work all season and playoffs giving fans unique content and behind-the-scenes action. With the available options for content delivered via social media […]
The perfect basketball shot approaches the hoop at a 45-degree angle and lands 11 inches past the front rim. Noah Basketball has taken this information to heart, designing a machine that analyzes a player’s technique based off of their scientifically proven, ideal shot. While their two primary shot tracking machines, the Noah Instant and Noah Select, […]