A little dated but thought I’d share an update on MLB’s Facebook experiment, which ended last month. According to Bob Bowman (pictured right) from MLB Advanced Media (MLBAM), the service was successful in generating interest in baseball, but it was not a great conversion tool for generating MLB.tv subscribers. Russell Scibetti from The Business of Sports […]
While ballparks around the country kicked off the 2011 season, MLB had its newly acquired Facebook skills on full display yesterday. MLB continues to demonstrate a commitment to social media by innovating ways to deliver in-game content to fans using Facebook. Yesterday, MLB posted five of Opening Day’s biggest highlights for replay. Throughout spring training, […]
As expected MLB officially announced it will end the streaming of live games from within its Facebook page. MLB streamed one game per day throughout spring training. Bob Bowman, CEO of MLB.com said: “What we’re trying to do is figure out who these fans are, whether they like it, and whether they share it.” Was […]
Major League Baseball is working to create a new experience by letting fans watch one spring training game live each day on its Facebook page. Yesterday’s match-up was the St. Louis Cardinals vs. Boston Red Sox. This is a huge deal and I have to believe other leagues such as the NBA, NFL, and NHL […]
