The NFL season will continue long after Super Bowl LI is played in Houston on Feb. 5, albeit of a gaming variety. On Friday, the league announced that eight participating NFL clubs would hold Madden NFL 17 video game competitions in February and March, giving gamers an opportunity to win $10,000 in total prizes at […]
Electronic Arts Inc.’s FIFA has sat atop the video game world for so long that soccer stars like Lionel Messi and Neymar were young children when it first rose to prominence. For more than two decades since its inaugural edition in 1993, FIFA has arguably become the most popular sports video game franchise in history. And […]
The following interview is part of our ongoing Expert Series that asks C-level professionals, team presidents, league executives, athletic directors and other sports influencers about their latest thoughts and insights on new technologies impacting the sports industry. Chris Schlosser is an experienced digital leader who creates innovative strategies and products for North American sports fans. Schlosser runs the […]
EA Sports is “in the game.” Soccer that is. Just days after reinforcing its partnership via a new contract with the Premier League to solidify its “lead partner” status, EA inked a three-year global deal with Manchester United FC. With the deal, EA will become the club’s official video game partner. The digital focus of the Manchester deal will […]
This year, English Premier League teams have been venturing into burgeoning eSports industry by signing professional gamers to represent their respective teams during FIFA tournaments. Next in line looks to be teams in the NFL, where, according to Bloomberg, three have mentioned the possibility of signing top gamers from EA’s Madden NFL video game. eSports […]
