When working out, tracking your exercise numbers can get overwhelming, especially for those who are new to it. But gym-goers could be soon using the color of their shirt to track how well their workout is going. As reported by Popular Science, the “muscle shirt” was invented by German designer Simone Schramm and displays a second […]
Competitive wrestling headgear technology has not evolved much over the last 70 years. BATS-TOIS, a sports technology startup just changed that. They officially introduced The Mercado, a protective wrestling helmet that hopes to be an industry-changing innovation. BATS-TOI just launched their official website. Their goal is to improve the health and safety of athletes through improved equipment technology. Their […]
Baltimore, MD. — “Traditional” and “by the book” have never really been a part of Kevin Plank’s business outlook. When he started Under Armour 20 years ago he set out to make a better T-shirt and felt that the apparel industry was operating (and still is) with materials, machines and ideas that were decades behind other […]
The technology to streamline the entire process of participating in youth leagues is quickly becoming a needed asset for sports enthusiasts. From online interfaces to mobile applications, the ability to integrate athletes and coaches into sports leagues in the most efficient manner is of the upmost value in our one-click generation. With this idea in […]
In the footwear industry, running into lawsuits with other shoe distributing companies is almost a commonality. With strict intellectual property rules that protect artistic works, designs, and symbols, it is hard for companies like Adidas and Skechers to differentiate from one another, especially when a hot trend has taken over the market. This is why […]