Fitness app and athlete network Strava just launched a new campaign called “Strive,” which focuses on their definition of an athlete. As a means to expand their user base and get more people excited about physical activity, the Strive campaign has defined an athlete as “anyone brave enough to lace up their shoes and break a […]
We’ve seen wearables for every type of human athlete. But now Garmin has taken tracking technologies to the animal world. Tracking your dog is now easier then ever with Garmin’s new GPS dog tracking system, the Astro 430. With more focus on sporting dogs, the new system has the ability to track up to twenty dogs […]
Convenience cannot be overstated these days. We expect everything to be at the tips of our fingers at all times so we have apps that will deliver food on demand, apps that will pick up and deliver your laundry and dry cleaning, and apps that will track your fitness activity. But actually doing that fitness […]
Sunglasses are a crucial, yet under appreciated component of a cyclists tool kit. So, Boston-based Solos worked with the U.S. Cycling Team to create the perfect pair of sunglasses, one that not only blocks the sun, but displays real-time metrics. They came up with the Solos Smart Cycling Glasses, which look like a pair of Google Glasses […]
The 2016 Amgen Tour of California, which is the largest and most prestigious annual cycling race in the U.S., kicked off on May 15 and is set to cover roughly 800 miles throughout California before wrapping up in Sacramento on May 22. The Amgen Tour is an eight-stage competition, and the stages for the 2016 […]