Will Google’s Calico Project Extend Athletes’ Careers?
Will Google’s Calico initiative translate onto the playing field? (Time)
Last month, Google announced the creation of Calico, a company aimed at taking on aging and defying death. Google is clearly no longer just a search engine, and its latest endeavor could have some major ramifications on athletics and sports medicine.
Calico, short for the California Life Company, will research people and other subjects that are aging in an effort to identify a way to fight it. An independent company from Google, rather than a subsidiary branch, Calico will most likely research diseases associated with aging and body deterioration such as Alzheimer’s, cancer, and heart disease.