Building a Business and Buying Stock: Interview with Fantex CEO, Buck French
Fantex CEO Buck French (AP Photo/Marcio Jose Sanchez)
Every once in a while an idea comes along that makes us scratch our heads… we ask, “Should this exist?”
Buck French, Co-Founder and Chief Executive Officer of Fantex, the only brokerage for stock linked to a pro athlete’s brand, seeks to explain what exactly him and his team are up to and help us all understand how a radical new idea can become a success.