Through a new iteration of their current partnership, adidas and Parley for the Oceans are hoping its latest announcement will continue to drive awareness toward the threat of ocean plastic pollution. Together, the two organizations unveiled two performance products earlier this week, which include the UltraBOOST Uncaged Parley running shoe along with soccer jerseys for […]
NextVR, one of the leading virtual reality broadcast companies, based out of Laguna Beach, California, is hoping to raise the bar when it comes to the way we watch sports. Launched in 2009, NextVR is currently the only company capable of broadcasting live, high definition, 3D virtual reality content through their app and VR headset. By […]
What began as a competition for clients between two companies has turned into a ground-breaking partnership that will have its largest debut to-date at one of this summer’s premier sporting events. This weekend, the English Premier League’s Chelsea FC will square off against La Liga’s Real Madrid as part of the International Champions Cup, hosted […]
This section of SportTechie, “Sports Tech Wire”, contains original press releases issued by various companies and industry organizations. The releases are reviewed by the SportTechie editorial staff to ensure relevancy to the sports technology industry. For information and access, send your name and email address to info@SportTechie.com Real Madrid – Laboral Kutxa Baskonia, airing Wednesday 18th at 9pm CET, […]
Interacting Technology, an Israeli-based tech firm, specializing in interactive content across online and social media platforms has formed a partnership with Real Madrid to reinvent the team’s mobile app. The partnership will mean that Real Madrid will have a more efficient and effective way of reaching out and interacting with fans, and that the tech […]