SportTechie — Real Madrid RSS



The Top 3 Technology Activations That Impacted El Clasico

FC Barcelona’s 3-0 win against rival Real Madrid provided plenty of memorable moments Saturday, including Lionel Messi assisting on a goal while wearing only one shoe. Technology was in place during the match to make sure those moments stood out even more. Here are the top three technology activations that impacted El Clasico: Dedicated player […]

Continue reading



Real Madrid Show Shot With GoPro Debuts On Facebook’s Watch

Real Madrid, the most-liked sports team on Facebook with 105 million thumbs up, has launched a unique new show on the social network that is available on the new Watch video platform in the U.S. and for fans worldwide on the Hala Madrid Show Page. Hala Madrid is an eight-episode series that takes fans behind […]

Continue reading





Cristiano Ronaldo Is One Of The World’s Most Tech-Savvy Pro Athletes

He’s the star player on Real Madrid, favored to win the UEFA Champions League final this weekend for the second year in a row. But Cristiano Ronaldo’s tech-savvy approach to investments and branding also differentiate him as a pro-athlete entrepreneur. Ronaldo was the world’s highest-paid athlete in 2016, raking in $88 million in total earnings, […]

Continue reading