Sneakerheads rejoice! In the past month alone, both adidas and Nike have launched their own exclusive apps for speedy sneaker shopping. Long gone are the days where you had to camp out to get your hands on that exclusive, limited edition pair of shoes, and deal with the crowds and angry fans who left empty-handed. […]
Nike updated the operating system for their Nike+ running app on Monday, which is probably not a coincidence since the Apple Watch was announced on Monday as well. The Apple Watch is the next big wearable, at least in terms of the coverage it has gained, and Nike+ which is one of Nike’s most popular […]
What is an ultramarathon? An ultramarathon is a sporting event that is longer than the traditional marathon distance of 26.219 miles. This is a grueling event, as are most endurance sports. I ran a lot while in the Army and I’ve trained and competed in triathlons, but even they fail in comparison to an ultramarathon. […]
During last week’s NBA All-Star Weekend that was held in New York City, the SNKRS pop-up shop turned basket and sneaker fanatics heads. Among the many highlights from this Nike pop-up store that was made to look like a Nike shoe box covered by LED lights, was the introduction of a new app for those […]
Track and field differs from most other sports because it is solely measured in meters and seconds. A fraction of a second can make all the difference in track. Because of that, the technology that records data from track and field races must be as precise and accurate as possible. Technology involved in track and […]