Nike is repurposing the Flyknit material it uses for sneakers into a sports bra — and it’s using a very technical process involving heat maps and digital body scans to do it. Nike engineers and designers have put in more than 600 hours of biometric testing to determine how best to knit together materials for […]
Anyone who has run a marathon knows just how difficult and painful it can be to complete. By the end of the 26.2 miles, athletes’ feet are aching, their legs are tired and it is often only adrenaline that pushes them through to the finish line. Running a marathon in any amount of time is challenging […]
Nike wants to go even faster. And so the shoe company ,with the help of Dell, laid out an “aggressive” vision for the future of design that serves to create a digital canvas for immersive creativity and increase the speed in which it happens. With the new Dell Canvas, a combination of an interactive pen and off-hand “totem” device, […]
Apple and Nike partnered in September to bring runners the Apple Watch Nike+, which combines Nike Sports Bands with Apple Watch Series 2. Now, the partnership is continuing with NikeLab – the company’s collaborative innovation platform – with the launch of the limited edition Apple Watch NikeLab. Get The Latest Sports Tech News In Your Inbox! […]
The Cleveland Cavaliers have released printable paper rings that activate an augmented reality championship ring-wearing experience for all fans who download the new version of the app. The update came after the team disappointed some fans with its first attempt at having them virtually try on championship rings. The Nike silicone bands that were given away […]
