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NASCAR’s Gene Stefanyshyn Discusses Racing Product, Fan Experience

CONCORD, N.C. — In April 2013, NASCAR hired Gene Stefanyshyn to help the sports property incorporate new forms of technology and innovations into both the racing product and fan experience. The now Senior Vice President of Innovation and Racing Development has also had a watchful eye on how racing competition can be advanced through different integrations […]

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Sky Q Offers Split Screen Viewing for Live Feed Sports

European entertainment company Sky announced an upgrade that allows fans to enjoy two live streaming sporting events at once, in a split screen format. For now, the new features are limited to Sky Q, Sky’s next generation TV platform. Sky Q users access the new content by pressing a red button on their remotes to open […]

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NBA To Fix Official App After LeBron James Complains

It’s LeBron James’ world, and we and the NBA, are simply living in it. The NBA released an update of its official app last week for the start of the preseason, featuring game scores and schedules, highlight videos and league news. It also allows you to choose the specific teams and players you want to follow. […]

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STRIVR CEO Derek Belch Talks Virtual Reality, Future Of Sports Technology

The following interview is part of our ongoing Expert Series that asks C-level professionals, team presidents, league executives, athletic directors and other sports influencers about their latest thoughts and insights on new technologies impacting the sports industry. Name: Derek Belch Company: STRIVR Labs Position: CEO Derek Belch is the Founder and Chief Executive Officer of STRIVR Labs, a […]

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Mindbody, Under Armour Partner To Deliver Fitness Classes Nationwide

Through Under Armour’s MyFitnessPal mobile app, users can now find and book nearby fitness classes, a now seamless integration between the athletic performance brand and Mindbody, a cloud-based business management software company. The free app, which Under Armour acquired for $475 million last May, allows users to also pay for fitness classes at thousands of studios […]

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