SportTechie — Sports RSS




DICK’S Sporting Goods Acquires Live Scoring App GameChanger Media

On Monday, DICK’S Sporting Goods continued its investment in its digital youth sports offerings, announcing the acquisition of live scoring app GameChanger Media. Terms of the deal were not disclosed. The app, which delivers play-by-play updates and scoring for 165,000 youth baseball and softball teams, will be integrated into DICK’S Team Sports HQ like the company’s […]

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World’s Largest Community-Based Fishing App Fishbrain Partners With Under Armour

The community-based fishing app Fishbrain recently announced a partnership with Under Armour and the third largest sports performance apparel and footwear company. Boasting a user base of nearly three million anglers, Fishbrain will now give fishing fanatics the ability to track and share their latest catches and other statistics through the UA Record network, the first fishing […]

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Is Facebook Live’s First Sports-Themed TV Ad A Sign Of Greater Things To Come?

Three weeks ago, Facebook announced a new marketing campaign informing consumers about its “Live” offering, an initiative that was made available to everyone in early April. On Monday, it released the first Facebook Live sports-themed television advertisement encouraging fans to utilize the live streaming service to capture real-time content. FacebookLiveSportsTVAd from SocialTimes on Vimeo. “Facebook […]

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