The Cleveland Cavaliers gave away Nike-branded silicone bands that were designed to activate a “first-of-its-kind championship ring augmented reality experience” through the team’s app so that fans attending the season opener could virtually wear the rings. “WELCOME BACK, CHAMP!” read the message accompanying the free silicone bands for fans attending Tuesday’s game that celebrated the […]
No matter how much capacity a sporting venue’s network has, most–if not all–of the bandwidth will be tapped into. The demand definitely outpaces the supply. In effect, the discrepancy widens, with regards to the collective interdependency of fans’ data upload and the DAS or Wi-Fi traffic. In spite of the wide-ranging variables pertinent to in-arena […]
As exciting as it is for fans to watch professional athletes compete in person, a crucial aspect of attending games is interacting with fellow fans in the community. The Cleveland Cavaliers have taken that concept to heart and have partnered with TigerLogic Corporation in an attempt to further increase the fan engagement at Quicken Loans […]
The NBA’s Cleveland Cavaliers recently announced plans to incorporate some spiffy technology to the basketball court this upcoming season. The new tech, an “Ultra-High 3D” on-court image projection system, will help to enhance the fan experience. The Cavaliers organization invested in Quince Imaging’s new projection image-mapping technology, which was first unveiled last March for Cavalier […]
Kyrie Irving is one of the NBA’s brightest young stars, but basketball has always been a team game. The 30 franchises that make up the league have generated a revenue pie in excess of $5 billion. The digital age has enabled this game to reach its worldwide audience anywhere, anytime. Teams can build up their own local fan base through the sundry of platforms available.
Much like our #NFLTechSeries, this time SportTechie delves into the digital strategies–from web, social media, mobile apps, and any other technological connection–of each team and analyzes them, including insights from some of the digital executives involved. Today, the #NBADigitalSeries 2013-14 continues with the Cleveland Cavaliers. Stay tuned to SportTechie for ongoing coverage of the #NBADigitalSeries.
