NASCAR fans will be able to keep up with their favorite drivers this playoff season by watching a livestream of the race broadcast from inside the car. The “ride along” video, which will be hosted on Twitter, is meant to be a part of a second-screen experience that will complement NASCAR’s overall race coverage. Fans […]
Youth sports organizations need three things to effectively market themselves to their communities: time, money, and experience. But the three things in short supply at most youth sports organizations – many of them run as nonprofits by a handful of volunteer parents – are time, money, and marketing experience. “I’ve spoken with countless coaches and […]
Digital sports and entertainment media company Whistle Sports recently closed a Series C funding round worth $27.5 million, it was announced Monday. Investment firm Beringea led the round with $4.6 million in financing along with broadcasting and digital media companies including NBC Sports Ventures, TEGNA, Sky and Emil Capital. The announcement comes after a banner year […]
NBC Sports Regional Networks and the National Hockey League have announced the offering of live, local streaming of games in addition to NHL pregame and postgame coverage. The streaming of local games replaces the streaming of just out-of-market games while the local games are blacked out, and it is available at no additional cost to […]
Notre Dame and Stanford will square off Saturday in their annual college football matchup. Yet this year, the rivalry game will include a new wrinkle for the Fighting Irish faithful as fans will be able to experience highlights in virtual reality. NextVR, a virtual reality broadcasting company which produced the first NBA games with the new […]