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NBC’s Coverage Of Rio 2016 Will Be Bigger And More Digital Than Ever

The 2016 Summer Olympics in Rio de Janeiro are just over a month away. NBCUniversal’s coverage of the 31st Olympiad will be bigger and more digitally ubiquitous than ever. NBCUniversal will have roughly 6,755 hours of coverage across 19 days, bookended by the Opening and Closing Ceremonies. Women’s soccer officially kicks off their coverage on August 3rd. Rio is […]

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How The Medals For The Rio Olympics Are Made

On August 5th, the nations of the world will unite (and simultaneously compete) in the 31st edition of the Olympic Games. The games are to be held in Rio de Janeiro — Brazil’s second most populous municipality, and the home of more than 6 million Brazilians who will be witness to more than 10,000 athletes […]

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NBC Sports Enters The Digital Content Revolution With Short Films

Every sports fan loves a genuine story about a team’s grind, a coach’s determined heart, and a player’s personal touch on a community. Lucky for us, NBC’s significant website update positioned around the digital revolution is giving birth to glorified content in the short-film world. The broadcasting giant had recently announced they will be embarking […]

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