Twitter has launched a live-streamed NBA Finals halftime show in partnership with Uninterrupted, a media company founded by LeBron James and business partner Maverick Carter. The show will be a social media companion for fans during the first three games of the fourth annual Cavaliers-Warriors championship series. The program will include both game highlights and Twitter chatter […]
YouTube TV continued its aggressive play into the sports streaming market with a presenting partnership of the NBA Finals, the first such sponsorship in the league’s history. The logo for the championship series will read, “The Finals presented by YouTube TV,” and the multiyear agreement includes backing of the WNBA and G-League title-crowning series as […]
The Amazon Echo’s intelligent personal assistant, Alexa, dishes out its fair share of topical humor. With the NBA Finals in full swing, the Golden State Warriors and Cleveland Cavaliers are not above Alexa’s comedic fodder. Alexa will tell you — if you ask for “a Warriors burn” or “a Cavaliers burn” — a variety of […]
For the third consecutive year, the Cleveland Cavaliers and Golden State Warriors meet in the NBA Finals, but for the time first time, highlights from the series will be available in virtual reality. As part of NBA Digital’s partnership with NextVR, which included a regular schedule of live virtual reality programming this season through NBA […]
NEW YORK — I’ve followed the Golden State Warriors closely for the past three seasons as a beat writer and attended every game of the NBA Finals when the Cleveland Cavaliers came from behind to capture the championship. Watching “FOLLOW MY LEAD: The Story of the 2016 NBA Finals” presented by the league and Oculus was […]
