Technology, start your engine. 100 miles from the computer science capital of the U.S., Silicon Valley, Sonoma Raceway will be the debut location of new racing technology. On Friday, NASCAR and Microsoft will unveil their first Race Management app to be used during the Toyota – Save Mart 350 on Sunday. Microsoft’s principle architect of the app, […]
New technology from startup ventures is transforming the sports industry. The mission of this series will be to introduce startup companies in the sports technology space to a broader audience and allow Founders of promising new ventures to tell their story. Feel free to contact us if you know of a startup that should be considered […]
NASCAR is the most popular motorsport in the USA, and it’s easy to see why. There is certainly no lack of action, speed or excitement, but with all this comes serious safety risks. However, in a world where all aspects of technology are constantly progressing, both driver and crowd safety in NASCAR are also becoming […]
It’s no secret that virtual reality is on the way up- the industry will be worth a staggering $150 billion by 2020. To ride this imminent wave, FOX sports has announced a 5-year deal with NextVR to deliver selected live sport in virtual reality. NextVR signs 5yr deal w/ @FOXSports; Daytona 500 will be broadcast […]
Parker Kligerman is a 25 year old NASCAR Driver and NBC Sports TV Personality. He climbed through ranks driving for iconic names such as Team Penske, Brad Keselowski Racing, and Kyle Busch Motorsports. He will be racing the #92 Ricky Benton Racing Valvoline, Advanced Auto Parts, and Black Tire & Wheels Ford at Daytona on […]