FOX Sports is taking advantage of Facebook Live streaming capabilities once again, recently debuting two new shows dubbed, Off Track and The Rec League, across the video platform. Off Track is a weekly program hosted by NASCAR Race Hub’s, Danielle Trotta and Kaitlyn Vincie that dives into intricate details of’ NASCAR driver’s experiences, families and […]
CONCORD, N.C. — In April 2013, NASCAR hired Gene Stefanyshyn to help the sports property incorporate new forms of technology and innovations into both the racing product and fan experience. The now Senior Vice President of Innovation and Racing Development has also had a watchful eye on how racing competition can be advanced through different integrations […]
NASCAR has begun to get more involved in the social media game by using its younger drivers to attract younger fan demographics. The younger generations are attached to their smartphones and specifically social media apps such as Snapchat, Twitter and Instagram and NASCAR has realized these are the best ways to engage with fans off […]
This section of SportTechie, “Sports Tech Wire”, contains original press releases issued by various companies and industry organizations. The releases are reviewed by the SportTechie editorial staff to ensure relevancy to the sports technology industry. For information and access, send your name and email address to info@SportTechie.com STAMFORD, Conn. – June 30, 2016 – NBC Sports Group’s social and […]
Cyber hackers recently hit a NASCAR team head-on. Circle Sport-Leavine Family Racing’s (CSLFR) valuable driver, course and car data were infiltrated by ransomware. The occurrence highlights the evermore concerning cybersecurity issue in professional sports. A recent article on NASCAR.com broke the CSLFR ransomware story. Before an important race in April, crew chief Dave Winston’s computer was hacked. Vital […]