Damion Cook, former pro football player (Detroit Lions and Baltimore Ravens) never had the opportunity to use any GPS performance monitoring systems. But now as a head coach for a local high school in Maryland, would he consider using such a system? As he was preparing for spring football workouts in the weight room of […]
Last week, Fitbit filed an IPO, revealing its intentions to go public. This is just one of many successful marketing strategies Fitbit has used to expand its’ growth. Fit Bit’s sales have doubled every year for the last three years. Out of the $745 million in revenue it received last year, $132 million of that […]
LifeBeam, who develops bio-sensing technology, and Lazer, a helmet producer, announced the expansion of their partnership in bio-sensing sports gear. Their first joint project, the LifeBeam Smart Helmet, was the world’s first bio-sensing cycling helmet. On top of two new colors being released, production of the helmet will be ramped up and beginning in June, […]
Mother’s Day is upon us, and for those who still haven’t quite figured out what to get Mom on her special day, well, you better hurry. Women, especially mothers, are always looking for ways to multi-task to get the most out of their time. Here are a few cool sports technology products that would make […]
Four long years went into producing what are quite possibly the most technologically advanced socks ever made. Yes, you read that correctly…Socks. But these aren’t your ordinary Haines wear for 6-months, ball-up and throw in the back of your dresser, losing for years, only rediscovering in a state of desperation when you’ve run out of […]