Stephen Curry’s new basketball shoe, the Curry 4 “More Dubs” colorway that’s especially for Golden State Warriors fans, dropped for sale on Saturday. Before the shoes hit mass market, though, Curry fans across the Bay Area had a chance to grab an autographed pair as they fell from the sky. The Curry 4 #DroneDrop brought […]
This spring, football players vying in an instructional league for a shot at the NFL will be wearing a high-tech helmet designed to protect their heads from the hard hits they’ll inevitably encounter on their hopeful path to the pros. That’s due to an exclusive partnership the helmet’s maker, VICIS, signed with The Spring League. […]
NEW YORK — As Americans skate, ski and speed their way to the medal stand in February’s Winter Games in South Korea, viewers at home will have access to a streamlined shopping experience to purchase the same Team USA gear the Olympians are wearing on the screen in front of them. Thanks to a multi-faceted […]
Skateboarding originally started in California to give riders a way to “surf the streets.” While skateboard technology has improved since the first skate competition in Hermosa Beach, Calif. in 1963, the basic concept has stayed the same. Now, with electric boards hitting the market, skateboards are undergoing major advancements for the first time since the […]
Designers at NOVA have created a solution alleviating dangers associated with late-night running. They are introducing the world’s first self-illuminating jacket which lights up at the press of a button. The jacket offers visibility at three settings: low, high and blinking. NOVA’s patent-pending LightGuide technology eliminates any need to carry a bulky flashlight during your […]