Just a few short days ago, UFC and Snapchat announced a multi-year partnership in which Snapchat will cover a selection of UFC events through its ‘Live’ section. The news comes shortly before the much anticipated UFC International Fight Week, which will run from Tuesday July 5th to Sunday July 10th. As would perhaps be expected, the […]
“Research and awareness are key in setting new standards for athlete health and safety,” UFC chief operating officer Lawrence Epstein said in a press release back in February. “UFC is always looking for opportunities to invest in industry-leading health and wellness programs and providing resources to develop its athletes inside and outside the Octagon.” UFC […]
The UFC is one of the most social sports leagues today, with 93% of their fighters having a registered account on either Twitter, Facebook or Instagram. Twitter is the most popular platform among UFC fighters with 91% of fighters having a verified account. Facebook is the number two most popular platform in the UFC with […]
The UFC recently announced UFC 187 coming up in May. On paper this is arguably the biggest card in UFC history. This card features two championship fights as well as a fantastic undercard. Heading into that pay per view event, all the athletes involved will be dedicating weeks and months of training in order to […]
The Ultimate Fighting Championship (UFC) is the first sport to demonstrate the power of streaming live sports from within Facebook – and the league is just getting started. Last January, the UFC showed four preliminary bouts live on Facebook for its Fight for the Troops 2 show. Since then, the league has continued to live stream almost every preliminary fight for […]